Is Google Analytics 360 the same as GA4
Google Analytics 360 provides higher limits for Google Analytics 4 property data collection, reporting, retention, and export to BigQuery. Most requests consume fewer than 10 tokens.
What is the difference between GA4 and GA4 360
If you are using a GA4 standard property, you can send up to 25 parameters per event. But if you are using a GA4 360 property then you can send up to 100 parameters per event. Thus when you use GA4 360, you can send a lot more additional information about an event.
Is Google 360 the same as Google Analytics
Google offers two versions of Google Analytics. The standard version of Google Analytics (GA) is free, and the premium version Google Analytics 360 (GA360) is the paid version of Google Analytics with a tier-based pricing. Both versions can be used for tracking in all Visiolink applications.
What is the difference between GA and 360
Google Analytics 360 increases data sampling thresholds for ad-hoc analysis compared to the standard version of Google Analytics and also provides the option to export unsampled data, which the standard version does not. Data sampling limits analysis to a subset of data and then draws conclusions about the whole.
Is Google Analytics 360 going away
Unless you upgrade them to 360 properties, your existing standard Universal Analytics properties will stop processing hits beginning on July 1, 2023. July 1, 2024: All users, including those accessing 360 properties, will lose access to the Universal Analytics user interface and API starting on July 1, 2024.
What is Google Analytics 360
Google Analytics 360 provides the tools and support that enterprise teams need to get actionable insights from their data. With Google Analytics 360, your team can access advanced tools, like Unsampled Reports, BigQuery Export, and Data Driven Attribution, in addition to all the standard Analytics features and reports.
Why is GA4 so complicated
GA4 has an entirely different data model as compared to UA. Instead of being based on sessions and pageviews like in Universal Analytics, the GA4 measurement model is based exclusively on events. Since the data is collected and processed differently, some once-familiar metrics are now gone.
Is GA4 replacing Google Analytics
360 Universal Analytics properties with a current 360 order (Google Analytics 4 or Universal Analytics) will receive a one-time processing extension ending on July 1, 2024.
Is Google Analytics 4 the same as Google Analytics
GA4 leverages the same measurement model as Google Analytics Firebase (used for mobile apps) where all interactions are captured as events (more on that under point 2 below). This new unified data schema between a website and a mobile app means that it will be much easier to combine data across them.
Is GA 360 worth it
Google Analytics 360 provides valuable insights .
Google Analytics 360 provides advanced features for gaining insights, optimizing marketing efforts, and integrating with other Google tools. While it may be complex for new users, it offers valuable data for data-driven decision making.
Should I use Universal Analytics vs GA4
Mobile App and Website Tracking
While you could achieve this in Universal Analytics, you needed to create a separate Property. With GA4, everything can be tracked in one platform. As a result, site owners get a significantly more detailed and comprehensive picture of how customers navigate across your website.
Is Google Analytics 4 going away
360 Universal Analytics properties without a current 360 order (Google Analytics 4 or Universal Analytics) are subject to downgrade to standard Universal Analytics properties, will not receive the extension, and will stop processing data starting on July 1, 2023.
Do I need Google Analytics 360
Most small to medium-sized businesses can get away with the standard Google Analytics, however, if you're an enterprise-level business, require unsampled data, data-driven attribution, need additional custom dimensions and metrics or roll-up reporting, then it may be time to consider an upgrade to Google Analytics 360.
Is GA4 banned in Europe
In a significant development, Google Analytics 4 is deemed legal in Europe following the recent adoption of the EU-U.S. Data Privacy Framework by the European Commission. The news comes amid warnings from the Swedish Authority for Privacy Protection (IMY) concerning potential surveillance risks associated with GA4.
What is the disadvantage of GA4
Limited Metrics and Reports
One of the drawbacks of GA4 is that it has a different way of handling data compared to UA. While UA focused on sessions and page views, GA4's measurement model is purely event-based.
What is different with GA4
The events are tracked differently in GA4 than in GA3. This is not the case with GA4, which provides a more flexible event tracking setup. In GA4, you do not have an event category, action, and label, but it captures the four categories of events, which are: Automatically collected events.
Why is Google changing to Google Analytics 4
As we move into a cookieless world, Google has created GA4 with privacy front-of-mind. GA4 operates across platforms (web and app) and does not rely exclusively on cookies. It uses event-based data modelling for its measurement.
Why GA4 is better than GA
In the case of GA4, both the web and app data use the same schema. Whereas in the case of GA3, this is not the case. Because of this reason, GA4 provides much more robust and reliable cross-device and cross-platform tracking than GA3.
Is GA4 replacing universal Analytics
360 Universal Analytics properties with a current 360 order (Google Analytics 4 or Universal Analytics) will receive a one-time processing extension ending on July 1, 2024.
Why is Google Analytics moving to GA4
Improved data model
In Universal Analytics, data was collected via tags placed on each website page. GA4 uses 'event-based tracking', which means that instead of relying on pageviews, it tracks user interactions—or events—as they happen. This gives GA4 much more flexibility and accuracy when tracking user behavior.
How much does Google Analytics 360 cost
$150,000 per year
What is the Cost of Google Analytics 360 The cost of Google Analytics 360 starts out at $150,000 per year and billed at $12,500 a month. Costs can increase as well based on the size of the website. The cost also includes the full suite of tools in the Google Marketing Platform.
Why is GA4 replacing Google Analytics
Privacy has been a big concern for consumers over the last few years and users' awareness of their privacy online has been increasing. The result of this has been changes in the law like GDPR in Europe and ITP. As we move into a cookieless world, Google has created GA4 with privacy front-of-mind.
Why is GA4 better than UA
Page changes based on browser history events: GA4's enhanced measurement by default measures page changes based on browser history events ; UA does not. This will cause higher pageviews in GA4 than UA and can lead to discrepancies.
What happens if you don’t switch to GA4
By not upgrading to GA4, you'll miss out on the platform's real-time reporting feature, which allows you to see up-to-the-minute data on user behavior and site performance. This could make it harder for you to react quickly to changes and optimize your site accordingly.
Why use Google Analytics 360
Great Google Analytics 360
Offers premium tools to get to know your data better, with more insight into larger sets of data. Works great with other Google Suite products. Helps track sessions, user bounce rates and session duration.
